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What is your percentage on advertising costs, and have they paid off? Looking at the many options available but hesitant on how aggressive a campaign should be
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most companies usually go for 10% of expected earnings, or 10% of profit from the previous year or month. Depends really. You can try out a cheaper option first like social media then see where it goes. But this is going to take you longer than just spending and advertising online. But there's nothing wrong with exploring it first.
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